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1.
Comercio electrónico, publicidad y marketing en Internet / Daniel Burgos, Luz De-León. by Series: Serie McGraw-Hill de management
Edition: 1a. ed.
Material type: Text Text; Format: print
Language: Spanish
Publication details: Madrid : McGraw-Hill Interamericana, © 2001
Availability: Items available for loan: Biblioteca UASD - Sede Central (15)Call number: 658.804678 B957c, ...

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2.
Fidelización ... un paso más allá de la retención : el marketing directo, el despliegue CRM y la empresa virtual / Félix Cuesta Fernández ; prólogo Eduardo Montes Pérez. by Series: Serie McGraw-Hill de Management. Marketing
Edition: 1a. ed.
Material type: Text Text; Format: print
Language: Spanish
Publication details: Madrid : McGraw-Hill Interamericana de España, © 2003
Availability: Items available for loan: Biblioteca UASD - Sede Central (10)Call number: 658.812 C965f, ...

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3.
Las 22 leyes inmutables de la marca : como convertir un producto o un servicio en una marca mundial / Al Ries, Laura Ries. by Series: Serie McGraw-Hill de management
Edition: 1a ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish Original language: English
Publication details: México, D. F. : McGraw-Hill Interamericana Editores, © 2001
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Availability: Items available for loan: Biblioteca UASD - Sede Central (9)Call number: 658.827 R559v, ...

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