Your search returned 47 results.

Not what you expected? Check for suggestions

Results
	1.	Marketing / Roger A. Kerin ... [et al.]. by Kerin, Roger A [ed.] Edition: 7a ed. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: México, D. F. : McGraw-Hill Interamericana, 2004 Availability: Items available for loan: Biblioteca UASD - Sede Central (30)Call number: 658.8 M345a 2004, ... Place hold Add to cart (remove)
	2.	Publicidad / William F. Arens ; traducción Rosa María Rosas Sánchez. by Arens, William F Rosas Sánchez, Rosa María [trad.] Series: The McGraw-Hill Companies Edition: 1a ed. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Original language: English Publication details: México, D. F. : McGraw-Hill Interamericana, © 2000 Online access: Click here to access online Availability: Items available for loan: Biblioteca UASD - Sede Central (28)Call number: 659.1 A681p, ... Place hold Add to cart (remove)
	3.	Promoción : conceptos y estrategias / John J. Burnett ; traducción Cecilia Ávila de Barón. by Burnett, John J Avila de Barón, Cecilia Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Original language: English Publication details: Santa Fé de Bogotá, D. C., Colombia : McGraw-Hill Interamericana, © 1996 Availability: Items available for loan: Biblioteca UASD - Sede Central (32)Call number: 658.82 B964p, ... Place hold Add to cart (remove)
	4.	Kleppner publicidad / J. Thomas Russell, W. Ronald Lane ; traducción Pilar Mascaró Sacristán. by Russell, J. Thomas Lane, W. Ronald Mascaró Sacristán, Pilar [trad.] Edition: 14a ed. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Original language: English Publication details: México : Pearson Educación, © 2001 Availability: Items available for loan: Biblioteca UASD - Sede Central (20)Call number: 659.1 R961k 2001, ... Place hold Add to cart (remove)
	5.	Marketing, un enfoque global / E. Jerome McCarthy, William D. Perreault ; traducción Rosa Maria Rosas Sánchez. by McCarthy, E. Jerome (Edmund Jerome) Perreault, William D Rosas Sánchez, Rosa María [trad.] Edition: 2a ed. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Original language: English Publication details: México, D. F. : McGraw-Hill Interamericana Editores, 2001 Availability: Items available for loan: Biblioteca UASD - Sede Central (18)Call number: 658.8 M123m 2001, ... Place hold Add to cart (remove)
	6.	Publicidad y promoción : perspetiva de la comunicación de marketing integral / George E. Belch y Michael A. Belch ; traducción Jorge Luis Blanco y Correa Magallanes, Magda Elizabeth Treviño Rosales. by Belch, George E Belch, Michael A Blanco, Jorge Luis [trad.] Magda Elizabeth Treviño [trad.] Correa, Magallanes [trad.] Edition: 1a ed. Material type: Text; Format: print Language: Spanish Publication details: México, D. F. : McGraw-Hill Interamericana Editores, © 2005 Availability: Items available for loan: Biblioteca UASD - Sede Central (17)Call number: 659.1 B427p, ... Place hold Add to cart (remove)
	7.	Cómo hacer publicidad : un enfoque teórico-práctico / Romeo Antonio Figueroa Bermúdez. by Figueroa Bermúdez, Romeo Antonio Edition: 1a ed. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: México : Addison Wesley Longman de México, 1999 Online access: Click here to access online Availability: Items available for loan: Biblioteca UASD - Sede Central (16)Call number: 659.1 F475c, ... Place hold Add to cart (remove)
	8.	Comercio electrónico, publicidad y marketing en Internet / Daniel Burgos, Luz De-León. by Burgos, Daniel De-León, Luz Series: Serie McGraw-Hill de management Edition: 1a. ed. Material type: Text; Format: print Language: Spanish Publication details: Madrid : McGraw-Hill Interamericana, © 2001 Availability: Items available for loan: Biblioteca UASD - Sede Central (15)Call number: 658.804678 B957c, ... Place hold Add to cart (remove)
	9.	El futuro de la publicidad : nuevos medios, nuevos cliente, nuevos consumidores en la era de la postelevisión / Joe Cappo ; traducción Claudia Fuentes Zárate, Luis Héctor Esqueda Huerta. by Cappo, Joe Fuentes Zárate, Claudia [trad.] Esqueda Huerta, Luis Héctor [trad.] Edition: 1a. ed. Material type: Text; Format: print Language: Spanish Original language: English Publication details: México, D. F. : McGraw-Hill Interamericana Editores, © 2004 Availability: Items available for loan: Biblioteca UASD - Sede Central (16)Call number: 659.1 C249f, ... Place hold Add to cart (remove)
	10.	Investigación integral de mercados : un enfoque para el siglo XXI / José Nicolás Jany Castro. by Jany Castro, José Nicolás Edition: 2a. ed. Material type: Text; Format: print Language: Spanish Publication details: Santa Fé de Bogota, D. C.? : McGraw-Hill Interamericana, © 2000 Availability: Items available for loan: Biblioteca UASD - Sede Central (15)Call number: 658.83 J354i 2000, ... Place hold Add to cart (remove)
	11.	Marketing / Philip Kotler, Gary Armstrong ; traducción Roberto Luis Escalona García. by Kotler, Philip Armstrong, Gary Escalona García, Roberto Luis [trad.] Edition: 8a ed. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Original language: English Publication details: México : Pearson Educación, © 2001 Availability: Items available for loan: Biblioteca UASD - Sede Central (16)Call number: 658.8 K874m 2001, ... Place hold Add to cart (remove)
	12.	Posicionamiento. El caso latinoamericano : el test de conpceto, una heramienta de la investigación cualitativa para diseñar una estrategia de posicionamiento / Gloria Gallo Carbajal. by Gallo Carbajal, Gloria Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: Santa Fé de Bogotá : McGraw-Hill Interamericana de Colombia, © 2000 Availability: Items available for loan: Biblioteca UASD - Sede Central (12)Call number: 659.111 G172p, ... Place hold Add to cart (remove)
	13.	Mercadotécnia directa : estrategia, planeación y ejecución / Edward L. Nash ; traducción María Esther Estrada de Loustau. by Nash, Edward L Edition: 1a.ed. Material type: Text; Format: print Language: Spanish Publication details: México, D. F. : McGraw-Hill Interamericana de México, © 1989 Availability: Items available for loan: Biblioteca UASD - Sede Central (11)Call number: 658.84 N248m, ... Place hold Add to cart (remove)
	14.	Co-branding : la ciencia de la alianza / Tom Blackett, Bob Boad ; traducción Alicia Merli. by Blackett, Tom Boad, Bob Edition: 1a. ed. Material type: Text; Format: print Language: Spanish Publication details: Buenos Aires : Pearson Education, © 2001 Availability: Items available for loan: Biblioteca UASD - Sede Central (10)Call number: 658.827 B628c, ... Place hold Add to cart (remove)
	15.	Estrategias de comunicación : la publicidad en la empresa / José María Ferré Trenzano. by Ferré Trenzano, José María Material type: Text; Format: print Language: Publication details: Barcelona : Océano, 2003 Availability: Items available for loan: Biblioteca UASD - Sede Central (10)Call number: 658.8 F382es, ... Place hold Add to cart (remove)
	16.	El publicista : testimonios y mensajes / Eulalio Ferrer Rodríguez. by Ferrer Rodríguez, Eulalio Edition: 3a. ed. Material type: Text; Format: print Language: Spanish Publication details: México, D. F. : Trillas, © 1996 Availability: Items available for loan: Biblioteca UASD - Sede Central (10)Call number: 659.2 F385p 1996, ... Place hold Add to cart (remove)
	17.	Estrategias de publicidad y promoción / Gerard J. Tellis, Ignacio Redondo ; traducción Cristina Belló, Isabel Villar. by Tellis, Gerard J, 1950- Redondo, Ignacio Belló, Cristina [trad.] Villar, Isabel [trad.] Edition: 1a ed. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Original language: English Publication details: Madrid : Pearson Educación, © 2002 Online access: Click here to access online Availability: Items available for loan: Biblioteca UASD - Sede Central (9)Call number: 659.1 T276e, ... Place hold Add to cart (remove)
	18.	El marketing viral / Alba Doral. by Doral, Alba Series: Guías de bolsillo. Serie ono Material type: Text; Format: print Language: Spanish Publication details: Madrid : Pearson Educación, © 2003 Availability: Items available for loan: Biblioteca UASD - Sede Central (8)Call number: 658.8 D693m, ... Place hold Add to cart (remove)
	19.	Publicidad, promoción y comunicación integral en marketing / Kenneth E. Clow, Donald Baack ; traducción María del Pilar Carril Villarreal. by Clow, Kenneth E Baack, Donald Carril Villarreal [trad.] Edition: 4a ed. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Original language: English Publication details: México : Prentice Hall, 2010 Availability: Items available for loan: Biblioteca UASD - Sede Central (6)Call number: 659.1 C648p 2010, ... Place hold Add to cart (remove)
	20.	Marketing de las artes y las cultura / François Colbert y Manuel Cuadrado ; con la colaboración de Jacques Natel ... [et al.]. by Colbert, François Cuadrado, Manuel Natel, Jacques [colab.] Series: Ariel patrimonio Edition: 1a. ed. Material type: Text; Format: print Language: Spanish Publication details: Madrid : Ariel, © 2003 Availability: Items available for loan: Biblioteca UASD - Sede Central (6)Call number: 658.8 C684m, ... Place hold Add to cart (remove)
	21.	Casos de dirección de marketing / coordinadores Encarnación González Vázquez, Elisa Alén Gonzalez ; editor Juan Luis Posada. by González Vázquez, Encarnación [coord.] González, Elisa Alén [coord.] Posadas, Juan Luis [ed.] Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: Madrid : Pearson Educación, 2005 Availability: Items available for loan: Biblioteca UASD - Sede Central (6)Call number: 658.8 C341, ... Place hold Add to cart (remove)
	22.	La promoción de ventas y el merchandising / José María Ferré Trenzano. by Ferré Trenzano, José María Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: Barcelona : Editorial Océano, 2003 Availability: Items available for loan: Biblioteca UASD - Sede Central (5)Call number: 658.82 F382p, ... Place hold Add to cart (remove)
	23.	Malicia para vender con marca : método paso a paso combinando la técnica del márketing con la astucia de los maestros de la estrategia militar / Marcal Moliné. by Moliné, Marcal Material type: Text; Format: print Language: Spanish Publication details: Barcelona : Ediciones Deusto, 2003 Availability: Items available for loan: Biblioteca UASD - Sede Central (5)Call number: 658.827 M722m, ... Place hold Add to cart (remove)
	24.	La investigación motivacional en marketing y publicidad / Pere Soler Pujals. by Soler Pujals, Pere Series: Colección papeles de comunicación ; 12 Material type: Text; Format: print Language: Spanish Publication details: Barcelona : Ediciones Deusto, [1991] Availability: Items available for loan: Biblioteca UASD - Sede Central (4)Call number: 658.8342 S685i, ... Place hold Add to cart (remove)
	25.	Posicionamiento : el concepto que ha revolucionado la comunicación publicitaria y la mercadotecnia / Al Ries, Jack Trout ; traducción Manuel Arbolí Gascón. by Ries, Al Trout, Jack Arbolí Gascón, Manuel [trad.] Edition: 2a ed. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Original language: English Publication details: México : McGraw-Hill/Intermaericana, ©1992 Availability: Items available for loan: Biblioteca UASD - Sede Central (4)Call number: 659.1 R559p 1992, ... Place hold Add to cart (remove)
	26.	La publicidad / Armand Matterlart ; traducción de: Clara Valle T. Figueras. by Mattelart, Armand Series: Paidós comunicación ; 45 Material type: Text; Format: print Language: Spanish Publication details: Barcelona : Ediciones Paidós Ibérica, © 2000 Availability: Items available for loan: Biblioteca UASD - Sede Central (4)Call number: 659.1 M435p, ... Place hold Add to cart (remove)
	27.	Introducción al marketing / Agueda Esteban ... [et al.]. Series: Ariel economía Edition: 1a. ed. Material type: Text; Format: print Language: Spanish Publication details: Barcelona : Editorial Ariel, 2002 Availability: Items available for loan: Biblioteca UASD - Sede Central (4)Call number: 658.8 I619, ... Place hold Add to cart (remove)
	28.	Publicidad : comunicación integral en marketing / Rubén Treviño Martínez. by Treviño Martínez, Rubén Edition: 1a ed. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: México, D. F. : McGraw-Hill Interamericana Editores, © 2000 Online access: Click here to access online Availability: Items available for loan: Biblioteca UASD - Sede Central (5)Call number: 659.1 T813p, ... Place hold Add to cart (remove)
	29.	El nuevo posicionamiento : lo más reciente sobre la estrategia de negocios #1 del mundo / Jack Trout, Steve Rivkin ; traducción Roberto Haas García. by Trout, Jack Rivkin, Steve Haas García, Roberto [trad.] Edition: 1a ed. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Original language: English Publication details: México : McGraw-Hill Interamericana, 1996 Availability: Items available for loan: Biblioteca UASD - Sede Central (3)Call number: 650 T861n, ... Place hold Add to cart (remove)
	30.	Psicología de la publicidad y de la venta / Alfonso Durán Pich. by Durán Pich, Alfonso Series: Biblioteca básica de psicología Edition: 4a ed. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: Barcelona : Ediciones Ceac , 1995 Availability: Items available for loan: Biblioteca UASD - Sede Central (3)Call number: 659.1019 D963p 1995, ... Place hold Add to cart (remove)
	31.	Publicidad : comunicación integral en marketing / Rubén Treviño Martínez. by Treviño Martínez, Rubén Edition: 3a ed. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: México : McGraw-Hill Interamericana Editores, © 2010 Availability: Items available for loan: Biblioteca UASD - Sede Central (3)Call number: 659.1 T813p 2010, ... Place hold Add to cart (remove)
	32.	Otto Kleppner publicidad / J. Thomas Russell, W. Ronald Lane ; traducción Geogina Greenham Del Castillo. by Russell, J. Thomas Lane, W. Ronald Greenham del Castillo, Georgina [trad.] Edition: 12a ed. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Original language: English Publication details: México : Prentice Hall Hispanoanericana, © 1994 Availability: Items available for loan: Biblioteca UASD - Sede Central (2)Call number: 659.1 R961ó 1994, ... Place hold Add to cart (remove)
	33.	ABC de las relaciones públicas : todos los secretos y fundamentos de las relaciones públicas, con ejemplos reales / Sam Black. by Black, Sam Series: Colecciòn Universitaria ESERP Material type: Text; Format: print Language: Spanish Publication details: Barcelona : Ediciones Gestión 2000, © 2004 Availability: Items available for loan: Biblioteca UASD - Sede Central (2)Call number: 659.2 B627a, ... Place hold Add to cart (remove)
	34.	Investigación integral de mercados : decisiones sin incertidumbre / José Nicolás Jany Castro. by Jany Castro, José Nicolás Series: The McGraw-Hill companies Edition: 3a ed. Material type: Text; Format: print Language: Spanish Publication details: Bogotá, D. C. : McGraw-Hill Interamericana, © 2005 Availability: Items available for loan: Biblioteca UASD - Sede Central (2)Call number: 658.83 J354i 2005, ... Place hold Add to cart (remove)
	35.	Posicionamiento : la batalla por su mente / Al Ries, Jack Trout ; traducción Karla Ivonne Sáinz de la Peña Alcocer. by Ries, Al Trout, Jack Sáinz de la Peña Alcocer, Karla Ivonne [trad.] Edition: 2a ed. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Original language: English Publication details: México : McGraw-Hill Interamericana, 2002 Availability: Items available for loan: Biblioteca UASD - Sede Central (2)Call number: 659.1 R559p 2002, ... Place hold Add to cart (remove)
	36.	Códigos éticos de publicidad y marketing / Hugo Aznar, Miguel Catalán. by Aznar, Hugo, 1961 Catalán, Miguelm, 1958- Series: Ariel Comunicación Edition: 1a ed. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: España : Editorial Ariel, 2000 Availability: Items available for loan: Biblioteca UASD - Sede Central (1)Call number: 659.1946 A995c. Place hold Add to cart (remove)
	37.	Brandoffon : el branding del futuro / Andy Stalman ; prólogo de Mike Walsh. by Stalman, Andy Edition: 3a ed. ampliada y actualizada. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: Madrid : Gestión 2000, 2015 Online access: Click here to access online Availability: Items available for loan: Biblioteca UASD - Sede Central (1)Call number: 658.827 S782b 2015. Place hold Add to cart (remove)
	38.	La publicidad en internet : cómo se transmite su mensaje a través de la world wide web / Steven Armstrong ; traducción Juan Castilla Plaza. by Armstrong, Steven Series: Nueva economía ; no. 11817 Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Original language: English Publication details: Bilbao : Ediciones Deusto, 2002 Availability: Items available for loan: Biblioteca UASD - Sede Central (1)Call number: 659.133 A735p. Place hold Add to cart (remove)
	39.	Cómo hacer negocios en Internet / Brian Hurley, Peter Birkwood ; traducción Luis Segurado. by Hurley, Bryan Birkwood, Peter Material type: Text; Format: print Language: Spanish Publication details: Bilbao : Ediciones Deusto, © 2000 Availability: Items available for loan: Biblioteca UASD - Sede Central (1)Call number: 658.1104678 H965c. Place hold Add to cart (remove)
	40.	Cómo volver locos a tus competidores : lo importante no es participar, sino ganar o perder / Guy Kawasaki, con Michele Moreno ; prólogo y dibujos de Scott Adams ; traducción Fernando Ruiz Gabás. by Kawasaki, Guy Moreno, Michele Adams, Scott [pról.] Series: Manuales prácticos Edition: 4a. ed. Material type: Text; Format: print Language: Spanish Publication details: Barcelona : Editorial Planeta, © 2001 Availability: Items available for loan: Biblioteca UASD - Sede Central (1)Call number: 658.82 K22c 2001. Place hold Add to cart (remove)
	41.	La investigación cualitativa en marketing y publicidad : el grupo de discusión y el análisis de datos / Pere Soler Pujals. by Soler Pujals, Pere Series: Colección papeles de comunicación ; 12 Material type: Text; Format: print Language: Spanish Publication details: Barcelona : Ediciones Paidós Ibérica, 1997 Availability: Items available for loan: Biblioteca UASD - Sede Central (1)Call number: 658.8 S685i. Place hold Add to cart (remove)
	42.	Máster de marketing : todo cuanto hay que saber sobre el marketing estratégico, táctico y operativo / Lorenzo Iniesta. by Iniesta, Lorenzo Material type: Text; Format: print Language: Spanish Publication details: Barcelona : Ediciones Gestión 2000, 2001 Availability: Items available for loan: Biblioteca UASD - Sede Central (1)Call number: 658.8 I56m. Place hold Add to cart (remove)
	43.	Estrategías de éxito de Internet / Juan Luis Mayordomo. by Mayordomo, Juan Luis Material type: Text; Format: print Language: Spanish Publication details: Barcelona : Ediciones Gestión 2000, 2003 Availability: Items available for loan: Biblioteca UASD - Sede Central (1)Call number: 658.80025 M473e. Place hold Add to cart (remove)
	44.	Marketing : versión para Latinoamérica / Philip Kotler, Gary Armstrong ; traducción Leticia Esther Pineda Ayala. by Kotler, Philip Armstrong, Gary Pineda Ayala, Leticia Esther [trad.] Edition: 11a ed. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Original language: English Publication details: México : Pearson Educación, © 2007 Availability: Items available for loan: Biblioteca UASD - Sede Central (1)Call number: 658.8 K874m 2007. Place hold Add to cart (remove)
	45.	Mercadotecnia / Philip Kotler, Gary Armstrong ; trad. Pilar Mascaró Sacristan. by Kotler, Philip Mascaró Sacristán, Pilar [trad.] Edition: 6a ed. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Original language: English Publication details: Mexico : Prentice-Hall Hispanoamericana, 1996 Availability: Items available for loan: Biblioteca UASD - Sede Central (1)Call number: 658.8 K874m 1996. Biblioteca UASD - Barahona (1)Call number: 658.8 K874m 1996. Place hold Add to cart (remove)
	46.	Kleppner Publicidad / J. Thomas Russell, W. Ronald Lane, Karen Whitehill King ; traducción Astrid Mues Zepeda. by Russell, J. Thomas Lane, W. Ronald King, Karen Whitehill Mues Zepeda, Astrid [traductor] Edition: 16a ed. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Original language: English Publication details: México : Pearson Educación, ©2005 Availability: Items available for loan: Biblioteca UASD - Sede Central (2)Call number: 659.1 R961k 2005, ... Place hold Add to cart (remove)
	47.	No cover image available Marketing educativo : captación y fidelización de alumnos / Carlos Llorente Alonzo by Llorente Alonso, Carlos Series: Edition: 1a ed. Material type: Text; Literary form: Not fiction Language: Spanish Publication details: Madrid : Esic Editorial, 2017 Availability: Items available for loan: Biblioteca UASD - Sede Central (2)Call number: 658.8 L792m, ... Place hold Add to cart (remove)

Not finding what you're looking for?

Make a purchase suggestion

Refine your search

Availability

Authors

Collections

Holding libraries

Item types

Locations

Series

Topics

Your search returned 47 results.