Marketing internacional / Warren J. Keegan, Mark C. Green ; traducción Miguel Ángel Sánchez Carrión.
Material type:
TextLanguage: Spanish Original language: English Publication details: México : Pearson Educación, © 2009Edition: 5a edDescription: xxiv, 644 p. : ilISBN: - 9786074423396 (versión impresa)
- 658.848 K262m 2009
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Biblioteca UASD - Sede Central Sala General - 4to. Piso | Colección General | 658.848 K262m 2009 (Browse shelf(Opens below)) | Available | 000000252362 |
Incluye referencias bibliográficas e índice.
Traducción de: Global marketing. 5th. ed.
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