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	1.	Las 22 leyes inmutables del marketing : viólelas a su propio riesgo / Al Ries y Jack Trout ; traducción Raúl Peralba y Raúl González del Río. by Ries, Al Trout, Jack Edition: 1a ed. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Original language: English Publication details: México : McGraw-Hill Interamericana de México, ©1993 Availability: Items available for loan: Biblioteca UASD - Sede Central (17)Call number: 658.8 R559v, ... Place hold Add to cart (remove)
	2.	La guerra de la mercadotecnia / Al Ries y Jack Trout ; trad. María Teresa Saldivar. by Ries, Al Trout, Jack Saldivar, María Teresa [trad.] Material type: Text; Format: print Language: Spanish Original language: English Publication details: México, D. F. : McGraw-Hill Interamericana Editores, © 1988 Availability: Items available for loan: Biblioteca UASD - Sede Central (11)Call number: 658.8 R559g, ... Place hold Add to cart (remove)
	3.	Posicionamiento : el concepto que ha revolucionado la comunicación publicitaria y la mercadotecnia / Al Ries, Jack Trout ; traducción Manuel Arbolí Gascón. by Ries, Al Trout, Jack Arbolí Gascón, Manuel [trad.] Edition: 2a ed. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Original language: English Publication details: México : McGraw-Hill/Intermaericana, ©1992 Availability: Items available for loan: Biblioteca UASD - Sede Central (4)Call number: 659.1 R559p 1992, ... Place hold Add to cart (remove)
	4.	El nuevo posicionamiento : lo más reciente sobre la estrategia de negocios #1 del mundo / Jack Trout, Steve Rivkin ; traducción Roberto Haas García. by Trout, Jack Rivkin, Steve Haas García, Roberto [trad.] Edition: 1a ed. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Original language: English Publication details: México : McGraw-Hill Interamericana, 1996 Availability: Items available for loan: Biblioteca UASD - Sede Central (3)Call number: 650 T861n, ... Place hold Add to cart (remove)
	5.	Posicionamiento : la batalla por su mente / Al Ries, Jack Trout ; traducción Karla Ivonne Sáinz de la Peña Alcocer. by Ries, Al Trout, Jack Sáinz de la Peña Alcocer, Karla Ivonne [trad.] Edition: 2a ed. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Original language: English Publication details: México : McGraw-Hill Interamericana, 2002 Availability: Items available for loan: Biblioteca UASD - Sede Central (2)Call number: 659.1 R559p 2002, ... Place hold Add to cart (remove)
	6.	La estrategia según Trout : capturar mentes para conquistar mercados / Jack Trout, Raúl Peralba. by Trout, Jack Peralba, Raúl Edition: 1a. ed. Material type: Text; Format: print ; Literary form: Not fiction Language: Spanish Publication details: Madrid : McGraw-Hill Interamericana, © 2004 Availability: Items available for loan: Biblioteca UASD - Sede Central (1)Call number: 658.8 T861e. Place hold Add to cart (remove)

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