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	1.	La guerra de la mercadotecnia / Al Ries y Jack Trout ; trad. María Teresa Saldivar. by Ries, Al Trout, Jack Saldivar, María Teresa [trad.] Material type: Text; Format: print Language: Spanish Original language: English Publication details: México, D. F. : McGraw-Hill Interamericana Editores, © 1988 Availability: Items available for loan: Biblioteca UASD - Sede Central (11)Call number: 658.8 R559g, ... Place hold Add to cart (remove)
	2.	La guerra del marketing / Al Ries, Jack Trout ; trad. Alfredo Salvador Díaz. by Ries, Al Salvador Díaz, Alfredo Edition: 2a ed. Material type: Text; Literary form: Not fiction Language: Spanish Publication details: México, D. F. : McGraw-Hill Interamericana, ©2006 Availability: Items available for loan: Biblioteca UASD - Sede Central (14)Call number: 658.8 R559g 2006, ... Place hold Add to cart (remove)

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