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Manual de la gerencia de marca / David Arnold ; editor Arnoldo Bernal M. y Lucrecia Monares T. ; traducción Alvaro Romero R.

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Material type: Text

TextLanguage: Spanish Publication details: Bogotá : Grupo Editorial Norma, 1998Edition: 2a. edDescription: xviii, 349 p. : ilISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Libros	Biblioteca UASD - Sede Central Sala General - 4to. Piso	Colección General	658.827 A752m 1998 (Browse shelf(Opens below))	Available		000000058220

Traducción de: The handbook of brand management de David Arnold. Reading, Mass. The Economist Books, c1992

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