Marketing de servicios / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler ; traducción Jorge Alberto Velázquez Arellano, Elizabeth Treviño Rosales.
Material type: TextLanguage: Spanish Original language: English Publication details: México : McGraw-Hill Interamericana, ©2009Edition: 2a. edDescription: 709 p. : ilISBN:- 9789701072776
- 658.8 Z48m 2009
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Libros | Biblioteca UASD - Sede Central Sala General - 4to. Piso | Colección General | 658.8 Z48m 2009 (Browse shelf(Opens below)) | Available | 000000278327 | ||
Libros | Biblioteca UASD - Sede Central Sala General - 4to. Piso | Colección General | 658.8 Z48m 2009 (Browse shelf(Opens below)) | Available | 000000261823 | ||
Libros | Biblioteca UASD - Sede Central Sala General - 4to. Piso | Colección General | 658.8 Z48m 2009 (Browse shelf(Opens below)) | Available | 000000278328 |
Traducción de: Services marketing, 5th ed.
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